摘要
ThepapermodelsthearrivalofheterogeneousinformationduringR&DstagesasadoublystochasticPoissonprocess(DSPP).Thenewproductmarketintroductionisthoughtofasoptiononanoption(acompoundoption).ThispaperderivesananalyticapproximationvaluationformulafortheR&Doption,anddemonstratesthattheaccountsforheterogeneousinformationarrivalmayreducethepricingbiases.Thisway,thegapbetweenrealoptiontheoryandthepracticeofdecisionmakingwithrespecttoinvestmentinR&Disdiminished.
出版日期
2003年01月11日（中国Betway体育网页登陆平台首次上网日期，不代表论文的发表时间）
